BARS
“It’s great, now the glasses come out of the machine sparkling clean, ready to be used again immediately.” Ian Willis, Landlord
The Butchers Arms in the Suffolk market town of Beccles is a proper, old-school pub. 100% wet-led, it has a loyal core of regular customers. “Horrible people,” jokes landlord Ian Willis. “They deserve the best – they got me instead!”
The clientele of the Butchers is mostly male, says Ian, young, middle-aged and older. “Despite this, we like to keep things clean and tidy.” With a selection of real ales and wine, Ian knows the importance of clean glasses – his customers are a discerning bunch. “If you hand over a drink in a glass that’s not in tiptop condition, you’ll hear all about it. We need to make sure it’s right first time.”
“Winterhalter’s a make I’ve been aware of in the past,” says Ian. “But I’ve always considered it as out of my reach. I could never consider buying one as an outright purchase. So to be able to have one is fantastic!”
Ian can afford a Winterhalter thanks to one of the company’s latest developments, Pay Per Wash (PPW). This is part of Winterhalter’s Next Level Solutions initiative, which seeks to harness the possibilities afforded by the connectivity of the internet.
Simply put, operators rent their machine. The package includes racks, water treatment and chemicals, and they only pay a fixed price per wash. This means that businesses have access to high-end equipment, but only pay for what they use. This makes it ideal for start-ups, seasonal businesses or anyone looking to save money.
Each of our customers has their own specific reasons for choosing Winterhalter for their commercial warewashing needs. These are Ian Willis' main ones :
Ian was a little sceptical at first. “When it was first put to me, I thought it sounded too good to be true! But it makes it really easy to budget, and topping it up is really easy.”
